DonI Fruits LLC
Doni was founded in 1958 as a small family business with the main activity of collecting, cultivating and exporting fruits and vegetables. With the gained experience over the years, the company created a reputation in the markets of Albania, Kosovo, and North Macedonia as well.
The work dedication and culture of Doni organization has impacted the way of how the company is established in this industry nowadays. The beliefs of the organization culture on being customer-centric and offering product quality, customer care, and convenient services have contributed to the overall business growth. The company's growing scale and the satisfactory on the return on investment has created new opportunities and investment ideas for expanding the activity and productivity. Our company has established new organizational units and subunits in the Republic of Albania and Macedonia for collecting, cultivating and exporting higher capacity of fruits and vegetables which is crucial for the development of the company.
Nowadays, the company has a well-established business with a great number of collection points and sales points in three different countries. The specialized production team manages all the activities from sowing and harvesting as well as monitoring the process of collection in the warehouses whereas potential buyers have the priority to compete for ensuring the best quality sorts of the products for many different international markets as well as domestic markets.
Our products are mainly exported to countries such as Germany, Switzerland, Sweden, Netherland, Spain, Italy, Hungary, Norway, Iraq, France, Romania, Bulgaria, Czech Republic, Croatia, Poland, Ukraine, Belarus, Serbia, Serbia, Moldova, and Montenegro.
The vision is based on the slogan “From Nature To Life” while serving to consumers in their nearest places with the main purpose of saving customer’s time and providing customers on day to day with the most nutritious choices in a wide range of best quality and healthy food.
Our mission is being one with nature, health and good living. We aim to provide responsible and high-quality products. Therefore, we strive for sustainable growth offering nutritious and healthy food at affordable prices in the region but also on a global scale.
The core value that characterizes the Doni Foods Company as a leader in the region is that the company cooperates with more than 3500 domestic farmers for the supply of a wide range variety of products selected carefully one by one, which indirectly has its impact on improving the nutrition of the population in the local and global spectrum.
Our core values are fundamental for our business long-term development.
- Nature – Quality
Aiming for good health, we are focused on providing the highest quality products, by analyzing all the factors that indicate the whole process of supervising the production of products.
- Work- Sustainability
Based on our belief on what is good for the consumer, retailer, and society we are motivated for continuous improvement, we stand for customer focus and strive for sustainable growth.
- Life – Prosperity
With the main focus on people’s well-being, the needs of customers and consumers are always central. Our main goal is to supply the best quality products year-round. Moreover, our goal is to impact positively customer’s lifestyle through education so the importance of being well informed about what they should eat is crucial for prosperity.
On August 2019, after two year period dealing with the implementation of GAP standards, now Doni products are certified with Global G.A.P. (Good Agricultural Practices) - the world’s leading farm assurance program.
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